The practice of delivering promotional messages directly to potential customers on an individual basis as opposed to through a mass medium.
Related information about direct marketing:
- Direct marketing - Wikipedia, the free encyclopedia
Direct marketing is a channel-agnostic form of advertising that allows businesses and nonprofits organizations to communicate straight to the customer, with ...
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Direct marketing news, research, conferences and jobs. For people doing direct, database, and interactive marketing.
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- Direct Marketing | Skills | LinkedIn
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- What is Direct Marketing?
Sep 26, 2012 ... Direct marketing is a sales technique of approaching potential customers directly. Often controversial, direct marketing can even...
- Direct Marketing Institute
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DirectMarketingIQ covers direct mail, email marketing, digital printing and more. Get access to the Who's Mailing What! Archive, the Directory of Major Mailers, ...
- Florida Direct Marketing Association
The Florida Direct Marketing Association is South Florida's organization for direct marketing professionals. We've got great events, an active membership, and ...