New securities issue that receives less interest and thus becomes harder to sell due to underlying issues. New issues introduced during turbulent market times or from corporations that have recently been the subject of bad news may cause sticky deals.
Related information about sticky deal:
- Sticky Deal Definition | Investopedia
An issue of new securities that may present a selling challenge to an underwriter, usually because there's been some bad news about the issuing company or ...
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A new securities issue that may be difficult to sell because of problems in the market or underlying problems with the corporation.
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