A marketing tactic relying upon some aspect of the system to cause the promotion to propagate itself as initial targets pass the promotion onto others. One example of viral marketing is encouraging current and potential customers to tell others about the company's products and services, and in turn encouraging those others to tell even more others.
Related information about viral marketing:
- Viral marketing - Wikipedia, the free encyclopedia
Viral marketing, viral advertising, or marketing buzz are buzzwords referring to marketing techniques that use pre-existing social networks and other ...
- The Viral Marketing Cheat Sheet
Nov 2, 2011 ... Perhaps nothing is as effective and efficient in spreading your message as a viral marketing campaign. The idea behind viral marketing is to ...
- The Six Simple Principles of Viral Marketing | Web Marketing Today ...
May 10, 2012 ... Editor's Note: Dr. Wilson first published this article in 2000. He then updated it in 2005. We updated it a third time, in 2012. I admit it. The term ...
- The New Rules of Viral Marketing - David Meerman Scott
How to use news releases, blogs, podcasts, viral marketing ... page 6. VIRAL MARKETING ADVICE from Cindy Gordon, vice president of new media & marketing ...
- Seth's Blog: What is viral marketing?
Dec 22, 2008 ... Viral marketing is an idea that spreads--and an idea that while it is spreading actually helps market your business or cause. Two kinds of viral ...
- Understanding the key variables in Viral Marketing | For Entrepreneurs
Dec 6, 2009 ... Discusses the key variables that affect the success of viral marketing, Viral Coefficient and Viral Cycle Time. Provides formulae and ...
- Viral Marketing - definition, information, sites, articles.
What is Viral Marketing? Why is it important to marketers? Definition - marketing phenomenon that facilitates and encourages people to... (more)
- 7 tricks to Viral Web Marketing (by @baekdal) #analysis
Nov 23, 2006 ... Viral marketing (word-of-mouth marketing) is a really cool thing. Just think about it ... instead of spending an insane amount of money on ...